Without being crass, business is about sales.
Yes, we need to provide useful products and services that we believe in in an ethical way.
But we do have to think about sales.
Today we talk about how podcasting can fit into your sales strategy and what sells best.
If you haven’t had the chance to download the guide Is Podcasting Right For You?, you should do it now. (It includes a complete list of all the software and hardware I use for this podcast.)
If you are ready to podcast but don’t want to do it alone, join us in the Podcast For Profit And Authority Academy.